My Cart


The Designer

 Shop Simone Cheri Founder - Simone Harvin Simone Harvin is the epitome of all things Black Girl Magic, she’s resourceful, competent, qualified, fun-loving and creative.  Born in Wilmington NC, she holds a Bachelor of Science in Business Administration from the University of South Carolina, she also holds a Bachelor of Fine Arts in Fashion Marketing from the Savannah College of Art & Design (SCAD). At 24 years old, she became one of the youngest Creative Directors in the industry when hired at The Resource Guild, an award winning 360 degree brand management and strategy consulting agency working with major brands like Ferrari, Maserati, MillerCoors, Ciroc, Hennessy, The Atlanta Ballet, African Pride Hair Care, Sally Beauty, Ultimate Beauty Supply & more.  She’s gone on to further develop her marketing prowess in digital marketing at the Jim Ellis Automotive Group and Longstreet Solutions.  She is also the founder of Shop Simone Cheri, a lifestyle brand celebrating black excellence through apparel and accessories. Her intense fire is fueled by being the type of person she needed to know growing up.  Her hope is to inspire the next generation of brown girls by being the answer to some of the questions they may have. A self described introvert, she loves to hang out with her tribe of equally amazing and inspiring people, loves the water, loves to cook, eat, travel and can be found drinking high-end cocktails literally all over the world.  

Hello You!

Join our mailing list